Our Main Goal
When we were asked last year to design and implement a smart TV app for 20 Minuten, we were immediately excited. We had experience with TV apps, but specific challenges arise with every project. On the one hand, the TV app had to be designed in the style of 20 Minuten’s very popular web and app CI/CD. On the other hand it had to follow the specific usability requriementes of a smart TV app. It was important to make it as easy as possible for the user to navigate through the extensive content, but at the same time to inspire him to take a look at what else the app has to offer in terms of information and entertainment.